Internet Marketing - Link Bait

Ever heard of link bait? I have heard of it many times but never quite looked up what it meant. I mean, it sounded like some sort of black hat SEO technique and I have no intention of doing anything like that.

I looked it up recently and found that it is actually a legitimate SEO technique. In short, any content that encourages other webmasters to link to you can be considered link bait - hence the term. :)

The following are the more common link baits:

• Great Content. Write great content, or be an authority on a subject, and webmasters will link to you.

• Humorous, Cute Or Weird Content. If your content is real good, you can get a lot of people linking to you from the social bookmarking sites.
  
  
• Controversial Content. Never fails to attract a lot of debate, traffic and hopefully, backlinks.
  
  
• Tool. An online tool is a good way to get a lot of backlinks. Examples would include html checker, calculators to convert from one unit to another, some kind of graphics generator, etc.

If you use your imagination, there are a lot more ways of link baiting than those listed above. In another post, I would list a lot more ideas and that post can serve as link bait. ;)